ABOUT ME

WHAT I DO

Whether it's a FTSE100 company or a Start-Up, my focus is always on the end user. Simplifying complex information and improving user experience, by employing 'lean UX' and user centred design. I keenly interested in roles that require creative thinking and practical solutions.

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EXPERT IN

UX RESEARCH

85%

USER EXPERIENCE DESIGN

90%

INFORMATION ARCHITECTURE

80%

LAYOUT DESIGN

70%

PROTOTYPING

80%

My Process

USER RESEARCH

Learn from the user or from as close to the user as possible.

INITIAL HYPOTHESIS

Create a premise that forms an initial idea of pain points and possible solutions.

RAPID PROTOTYPE

Wireframes, HTML prototypes, sketches... anything that can be used to show ideas.

USER VALIDATION

Get the model in front of actual users to see if there is any merit to the hypothesis.

ANALYSE FINDINGS

Use the findings to improve, modify or change the initial hypothesis.

REPEAT PROCESS

Continue to iterate until the solution meets user needs.

CASE STUDIES

Platts
ESIS
Elevate
KPMG
Kaplan 1
New Look2
Kia
EF