Start-Up 'Elevate Capital' had secured funding for an innovative product - peer-to-peer mortgages & lending, I was brought in to redesign the website from its initial concept design (used to raise funds) into fully functioning web app. Using the principles of Lean UX and a lot of research, personas were created along with defining user tasks, user journeys, wireframes and a eventual an interactive prototype. Style Guides were created to guide the developers rather than fleshing out every single page.
Tools / Skill set
Information Architecture // Interaction Design // Prototype // User Experience // Axure RP // Photoshop